THE SWEET SPOT OF INNOVATION
The Sweet Spot of Innovation lies at the intersection of Content, Technology and Design. Whether it is interactive content on your TV, your smartphone or your Blu-ray. People like interacting with stories in new ways.
Curt has a knack for identifying unique, creative ways to address communications challenges. He has been able to maintain a contageous curiosity about his work and life that always seems to inspire fresh thinking. He is very collaborative and an all-around great guy. Was a pleasure to work with him.
/ JIM WETMORE, Executive Vice President, Co-Leader California Healthcare Practice at Weber Shandwick/
First Talent ID’s for CBS
First Million Dollar Network Redesign in Germany – ProSieben
First Daypart Network Branding in Germany – SAT.1
First Branded Private Channel in China – Phoenix Channel
First Electronic Program Guide branded channel – Prevue
Evolved TV Guide into Branded EPG Cable Channel
Launched first cable network as service channel – Discovery Health
Evolved gaming cinematics with branded focus and new camera angles – EA
First branded UI for gaming – EA Sports
Pioneered process and marketing for DVD Originals - Universal
Translated Toshiba’s HDDVD spec to first branded interactive features – U-Control
Transitioned DVD Menus to branded HDDVD Navigation paradigm – Universal
First Live Director LIVE CHAT with connected Blu-ray – Universal
First Mobile App remote control tied to Blu-ray – Mobile Blu
Launched eBooks for Apple
First Mobile Interactive Movies for smartphones – Microsoft/Paramount
Pioneered Movie Search with UX design for iTunes Trailers App
First Apple iBA multi-touch eBook – Rolling Stones 50 and First movie marketing eBook for Les Miserables - Universal
First interactive horror movie released as an app – Haunting Melissa
Pioneered content marketing hubs with Fortune 500 companies
Launched Vertuoso – First agency focused on vertical mobile storytelling
Pioneered vertical content and launching 10 shows on Snap and IGTV - Viacom
Curt Doty, former studio executive and award-winning marketer, brings leadership experience across the entertainment and branding worlds.
As a creative entrepreneur, he launched two consultancies. CurtDoty.co specializes in integrated marketing, multi-channel storytelling, branding, identity and user experience with client engagements with Wizard World, Topps, The Grammys, Maserati, AARP, Spalding, Z-Living, The Decorist, Red Bull, Starz, The Santa Fe Independent Film Festival and many more. Vertuoso.co specializes in mobile focused vertical storytelling, branded and original content with recent clients of Viacom, Nickelodeon, MTV, BET, Snapchat and IGTV.
Curt has an extensive legacy in television having worked on branding and image campaigns for clients such as Warner Bros TV, TV Guide, Discovery, ABC, FX, StarTV Asia and SAT.1.
His experience in movie marketing includes clientele such as Universal Pictures, 20th Century Fox, Fox Searchlight, Dreamworks, Focus Features, Miramax, and Warner Bros.
His Fortune 500 clientele have included GM, Carl’s Jr., Bausch + Lomb, Pond’s, Covered California, Degree, GoGo, Genentech, Michael & Susan Dell Foundation, TracFone, USPS, Ubisoft, Abbott, US Army, Housing of Urban Development and Motorola.
Curt’s last 13 years have been focused on technology and innovation. With R&D projects with Apple, Toshiba and Microsoft, he pioneered interactive content for mobile, Blu-ray and multi-touch eBooks.
Based in Santa Fe, he manages both coasts and a whole new clientele and continues to be a thought leader, visionary and outspoken creative on what is happening in Tech, Content and Design.